Are you looking to expand your professional network on LinkedIn but unsure how to buy InMail credits? You’re not alone! InMail is a powerful tool that allows you to reach out directly to people outside your immediate connections, making it essential for job seekers, recruiters, and business developers alike.

In this article, we’ll guide you through the simple steps to purchase InMail credits, share tips to maximize their effectiveness, and provide insights into how they can enhance your networking strategy. Let’s unlock the potential of your LinkedIn experience together!

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How to Buy InMail Credits on LinkedIn

In today’s digital world, LinkedIn has emerged as a powerful platform for professionals to connect, network, and find opportunities. One of its key features is InMail, which allows you to send messages to other LinkedIn users who are not in your immediate network. However, sending InMail requires credits, which you need to purchase. This guide will walk you through everything you need to know about buying InMail credits on LinkedIn.

What Are InMail Credits?

InMail credits are a special type of messaging allowance on LinkedIn. They enable you to send direct messages to users who are not your connections. InMail is particularly useful for outreach, recruitment, and networking.

  • Benefits of InMail Credits:
  • Reach potential clients or candidates directly.
  • Increase your visibility and response rates.
  • Stand out from the competition by using personalized messages.

How to Purchase InMail Credits

Buying InMail credits is straightforward, and you can do it directly through LinkedIn. Here’s how:

  1. Choose a Premium Plan: InMail credits are included with LinkedIn’s premium subscription plans, such as LinkedIn Premium Career, Business, Sales Navigator, or Recruiter Lite.
  2. Plan Features: Each plan comes with a different number of InMail credits per month. For instance, Sales Navigator offers up to 20 credits monthly.

  3. Upgrade Your Account:

  4. Go to your LinkedIn profile and click on the “Me” icon at the top.
  5. Select “Premium Subscription” from the dropdown menu.
  6. Choose the plan that suits your needs and click “Join.”

  7. Confirm Your Payment: After selecting a plan, follow the prompts to enter your payment information and confirm the purchase.

  8. Receive Your Credits: Once your subscription is active, your InMail credits will be credited to your account monthly.


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Using InMail Credits Effectively

Now that you have your InMail credits, it’s important to use them wisely to maximize your outreach efforts. Here are some practical tips:

  • Personalize Your Messages: Tailor your InMail messages to the recipient. Mention their work, interests, or common connections to grab their attention.

  • Keep It Concise: Aim to make your point clearly and quickly. A well-structured message is more likely to receive a response.

  • Include a Call to Action: Encourage the recipient to take action, whether it’s scheduling a meeting or replying to your message.

  • Follow Up: If you don’t receive a response, consider sending a polite follow-up message after a week.

Costs and Considerations

When purchasing InMail credits, it’s essential to understand the costs involved:

  • Premium Subscription Costs: The monthly fee for LinkedIn Premium plans varies. Expect to pay anywhere from $29.99 to $99.99 per month, depending on the plan you choose.

  • Credit Expiration: InMail credits do not roll over indefinitely. They typically expire after a certain period if not used. Make sure to check the expiration policy for your plan.

  • Credit Limits: Each premium plan has a cap on the number of InMail messages you can send each month. Be strategic about your usage to avoid running out.

Benefits of Using InMail Credits

Investing in InMail credits can lead to significant advantages for your professional endeavors. Here are some key benefits:

  • Expanded Reach: You can connect with professionals outside your network, increasing your potential for collaboration and opportunities.

  • Higher Response Rates: InMail messages often receive better response rates compared to traditional emails, as they are sent through a trusted platform.

  • Brand Building: Sending thoughtful InMails can enhance your personal brand and position you as an industry expert.

Challenges to Consider

While InMail credits offer numerous advantages, they also come with challenges:

  • Cost: The subscription can be pricey, especially for those just starting on LinkedIn. Consider if the investment aligns with your goals.

  • Response Rate Variability: Not every InMail will get a response. It’s essential to manage your expectations and analyze what works best.

  • Overuse: Sending too many InMails can lead to a lower response rate over time. Quality over quantity is crucial.

Best Practices for InMail Messaging

To make the most of your InMail credits, adhere to these best practices:

  1. Research Your Recipient: Understand their background and interests before reaching out.

  2. Craft a Compelling Subject Line: The subject line is the first thing they see; make it engaging and relevant.

  3. Be Genuine: Authenticity resonates with recipients. Avoid generic templates and focus on meaningful connections.

  4. Utilize Analytics: Monitor your InMail performance using LinkedIn’s analytics to refine your approach over time.

  5. Test Different Approaches: Experiment with different messaging styles and strategies to see what resonates best with your audience.

Conclusion

Purchasing InMail credits on LinkedIn is a straightforward process that can significantly enhance your networking capabilities. By investing in a premium plan and using your credits wisely, you can reach out to new connections, foster professional relationships, and explore new opportunities. Remember to personalize your messages, be strategic about your outreach, and keep track of your credits to make the most of this powerful tool.

Frequently Asked Questions (FAQs)

What are InMail credits used for?
InMail credits are used to send messages to LinkedIn users who are not in your network, allowing for outreach and networking.

How many InMail credits do I get?
The number of InMail credits varies by premium plan. Plans can offer anywhere from 3 to 20 credits per month.

Do InMail credits expire?
Yes, InMail credits typically expire after a certain period if not used. Check your plan for specific expiration details.

Can I buy InMail credits without a premium subscription?
No, InMail credits are only available through LinkedIn’s premium subscription plans.

What should I include in an InMail message?
Include a personalized greeting, a concise message, and a clear call to action to encourage a response.